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The active voice is easier to read. It also encourages action and responsibility. That's because in the active voice, sentences focus on the person taking action. In the passive voice, sentences focus on the object that's being acted upon. In the passive voice, it can appear that things happen by themselves. In the active voice, things only happen when people take action.
What is a safe senders list on Gmail?
While I hear alot of good things about Sendinblue and Convertkit, I heartily recommend Mailchimp to small businesses, email marketing entrepeneurs just starting out or if you just don’t have a clue, are new to email marketing but want to find something affordable where you can start out. Then Mailchimp is for you. They miss some functions that other companies offer but the easiness and the “free up to 2 000 contacts” makes it e great starting point.